Why Data Sovereignty Matters: Safeguarding Cloud Data in 2025

Last Updated: August 28, 2025By

Addressing the Growing Need for Secure Data Storage

Recent survey findings reveal an urgent call for businesses to embrace secure, immutable, and segregated data storage solutions. In collaboration with Keepit, Foundry conducted this insightful study with over 300 senior IT leaders across the U.S., Europe, and Asia-Pacific between April and May 2025. The verdict? The current reliance on SaaS application backup features presents significant vulnerabilities, prompting a reevaluation of data recovery strategies in today’s fast-evolving digital world.

Perhaps the most startling discovery is that 37% of IT decision-makers put their trust solely in the backup capabilities built into their SaaS apps. However, these built-ins often fall short in safeguarding against data loss. With escalating data sovereignty concerns, it’s high time for organizations to step up and refine their recovery plans to ensure business continuity. The research highlights the stark reality: 11% of respondents fear that data recovery could take upwards of a month—or worse, might be impossible.

Shaping an Effective Data Strategy

Niels van Ingen of Keepit warns of the dangers of relying solely on native SaaS backups. Many providers offer limited coverage, emphasizing a shared responsibility model where protecting data falls heavily on the user. A staggering 61% of participants from the survey point to the need for physically segregated storage as a cornerstone of a robust SaaS backup strategy.

To combat prevailing threats, businesses must prioritize:

  • Isolated storage to protect data independence.
  • Immutable and encrypted storage to avert unauthorized changes or deletions.
  • Access control and compliance with regulations like GDPR.

In conclusion, controlling the architecture and location of data storage isn’t just a technical note—it’s a strategic necessity.

About Keepit: Keepit offers cloud-based data solutions focusing on the SaaS landscape, ensuring compliance, resilience against data loss, and smooth access to vital information.

For further details, download the full report “Overlooked and Under-Protected: How the SaaS Data Gap Threatens Resilience.”

For more resources and expert guidance, please visit Keepit’s official website.

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